E-book Information
E-Book No. 1 "The Magic
Story"
An immediate, worldwide sensation was created after "The
Magic Story" first made its appearance in 1900 in the original Success
Magazine.
After 1000's of requests for the reprint, a tiny, silver book was published. You may not
be able to find the silver book today, but I have made the story into an e-Book so that
you too may benefit from its powerful message. To download this e-book click here.
E-Book no. 2 "Magic
Letters"-
How To Write So People Buy Now! by Allen Says
Certain Words Are Irresistible! Bulleted Benefit Lists
Create Buyers! Create Action! - Appeal To The Subconscious!
The Rule of White Space! Use Sub-Headlines to Catch Quick Readers! The Strange Power of
Command Copy!
Create Mental Movies In The Mind of Your Reader! Educate - Inform & Sell More! Explode
Sales by Increasing Perceived Value! The WIIFM Rule!
The Power of Someone Else "Blowing Your Horn!" Headlines - The Ad For the Ad!
Become The Person You Want To Influence! Simple Words & Short Sentences Make Money!
Create Ideas In The Readers Mind! The Power of Speaking With Authority! Be Dramatic, Bold,
Exciting! --- To download this e-book click here.
E-Book no. 3
"Scientific Advertising"
Scientific Advertising By Claude C Hopkins
Chapter 01 - How Advertising Laws Are Established.
Chapter 02 - Just Salesmanship.
Chapter 03 - Offer Service.
Chapter 04 - Mail Order Advertising.
Chapter 05 - Headlines.
Chapter 06 - Psychology.
Chapter 07 - Being Specific.
Chapter 08 - Tell Your Full Story.
Chapter 09 - Art In Advertising.
Chapter 10 - Things To Costly.
Chapter 11 - Information.
Chapter 12 - Strategy.
Chapter 13 - Use Of Samples.
Chapter 14 - Getting Distribution.
Chapter 15 - Test Campaign.
Chapter 16 - Leaning On Dealers.
Chapter 17 - Individuality.
Chapter 18 - Negative Advertising.
Chapter 19 - Letter Writing.
Chapter 20 - A Name That Helps.
Chapter 21 - Good Business.
To download this e-book click here. |
